New York Launches Free 2-K Childcare Program; Cardi B Judges Jingle Contest
Key Takeaways
- New York City's 2-K program offers free childcare for two-year-olds.
- Cardi B partners with Mayor Mamdani to promote and judge the jingle contest.
- Citywide contest invites New Yorkers to submit 15- or 30-second jingles.
Childcare Initiative
New York City is launching a universal free childcare program called 2-K.
“Trending on Billboard From growing up in the New York City public school program to raising young kids of her own, Cardi B has a lot of reasons to back Mayor Zohran Mamdani’s 2-K initiative”
The initial rollout will offer 2,000 seats starting this fall.

Applications open June 2 and close June 26, with decisions in August.
The program initially serves select districts before expanding citywide.
Cardi B Partnership
Cardi B is partnering with Mayor Mamdani to promote the program.
A citywide jingle contest invites residents to submit original jingles.
Cardi B will help judge and the public will vote on the winner.
The winning jingle becomes the official theme and will be played on local radio.
Program Goals and Impact
The 2-K program is fully funded by the state for its first two years.
“Cardi B is stepping into politics again”
Childcare costs average $20,000 a year in New York City.
The collaboration with Cardi B aims to boost awareness across communities.
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